AT 2015 year Ford returned a compact model to the Russian market Ford Fiesta... Now it has become the most affordable company model in Russia. What did the new Fiesta gain and what did it lose when it returned to Russia?

Why did Fiesta leave the Russian market?

To begin with, let's remember how this model left the Russian market. It happened, in fact, recently - in 2013. By then the demand for the model Ford Fiesta, sales of which started in 2008, fell to a very low level - by the end of 2012, less than 1,000 copies were sold.

What was the reason? After all, the car was very nice, with a bright appearance, an extraordinary interior and interesting driving habits. In the same Europe Ford Fiestais consistently one of the three best-selling cars.

Sales killer Ford Fiesta became the price. At the time of leaving the market, the basic Fiesta cost almost 620 thousand rubles - more expensive than the basic Focus, which is a class higher. The reason is the place of assembly. If the same Focus was assembled at the Russian plant in Vsevolozhsk, then Ford Fiesta supplied exclusively to German and Spanish assemblies, which influenced the final price.

It is because of the decline in demand that sales Ford Fiesta in Russia were discontinued in early 2013.

What's new in Ford Fiesta 2015?

In 2015 Ford Fiesta returned to Russia. The official start of sales took place on June 3, 2015 in Naberezhnye Chelny. What did Ford bet on that he risked bringing this model back to the market?

First of all, of course, it is the localization of production. The car is assembled at the Ford Sollers plant in Naberezhnye Chelny, more than 100 of its components are manufactured in Russia, and from 2016 the model will receive Russian engines, the assembly of which will be set up at the plant in Elabuga.

Also Ford Fiesta 2015 was adapted for Russian conditions: the ground clearance was increased (from 140 to 167 mm), the engine calibrations were changed for AI-92 gasoline, winter option packages were proposed, the car itself passed numerous tests in real conditions of Russian roads. By the way, when we reviewed the previous generation Ford Fiesta, the low ground clearance, especially in winter conditions, was just noted by the car owner as a significant drawback.

Well, one more innovation - the car is now available not only as a five-door hatchback, but also as a sedan. But now it will not be possible to buy a three-door hatchback - it will not be sold in Russia.

Design Ford Fiesta2015

Major changes in the design of the new Ford Fiesta 2015 years touched the front of the car.

A new huge grille in the style of Aston Martin immediately catches the eye, which has already received an updated Ford Mondeo... The headlights are more rounded compared to the previous version. The bumper and fog lights have changed. The hood was also changed - now it is not flat, but with characteristic longitudinal ribs.

Spectacular already Ford Fiesta, after the update, it began to look even more dynamic and stylish, especially in the hatchback body. Perhaps this is the prettiest car in its class today.

Sedan Ford Fiesta looks more conservative, the presence of heavy feed affects.

But, in comparison with competitors, the sedan looks fresher and more youthful.

Interior Ford Fiesta 2015

Special changes in the interior new fiesta imperceptibly - all the same bizarre instrument scales, a large front panel with a scattering of buttons and a small display.

The seats are still comfortable, the driver's seat is height-adjustable even in the basic configuration.

But the ceiling handles, as in the previous version, did not appear here.

New options for Ford Fiesta

Ford Fiesta received new options after the update.

For example, LED daytime running lights are now available for the Fiesta.

The Active City Stop automatic braking system also appeared - a safety system unique for this segment, which helps the driver to completely avoid a collision at low speeds or to minimize its consequences.

The Ford SYNC multimedia system with voice control in Russian and navigation allows you to read incoming SMS messages in Russian, control music, and make and receive calls using simple voice commands without taking your hands off the wheel.

The keyless entry system and the Keyless Entry and Start engine start button make communication with the vehicle intuitive.

The MyKey system allows car owners to customize safe driving settings. The function limits the maximum speed, the maximum volume of the audio system, and also prevents the deactivation of driver assistance, security systems and alarms, and even completely mutes the audio system until the driver and passengers are wearing their seat belts.

Specifications Ford Fiesta 2015

Russian Ford Fiesta 2015 of the year are equipped with a naturally aspirated 1.6 hp gasoline engine, in three power options: 85, 105 and 120 hp.

A five-speed manual and a robotic PowerShift transmission are offered as transmissions. Fuel consumption in the urban cycle is declared at 8.4 l / 100 km, outside the city - 4.5 l / 100 km.

Front suspension type MacPherson strut, rear - elastic beam.

The hatchback trunk volume has not changed, it is 295 liters. The sedan, of course, boasts a large volume - 455 liters.

Prices and configuration Ford Fiesta 2015

Starting price for Ford Fiesta 2015 year in the back of a sedan is 525 thousand rubles. When buying a car, taking into account valid promotions (Trade-In, recycling, etc.), the price for Ford Fiestastarts from 449 thousand rubles. The hatchback is available at a price of 599 thousand rubles.

The basic equipment of the Fiesta sedan includes: exterior mirrors with repeaters, heating and electric drive, a proprietary refueling system Ford Easy Fuel, front power windows, a steering column adjustable in height and angle, a driver's seat adjustable in height, a 60:40 folding rear seat, electric power steering, ABS, front airbags, audio preparation, 15 inch steel rims with caps.

The basic hatchback version additionally includes an on-board computer, air conditioning, audio system, My Key system.

Competitors Ford Fiesta 2015

It so happened that hatchback Ford Fiesta In 2015, there were essentially no competitors left: the previous Skoda Fabia is no longer on sale, and the new one has not yet been released, Opel Corsa and Chevrolet Aveo left the market thanks to GM's departure from Russia, Mazda 2 and Volkswagen Polo hatchbacks are no longer on sale either. In fact, the model has no direct competitors. Korean Rio / Solaris can be called close analogs. Apparently, the Fiesta will try to take away part of the market from them.

But sedan Ford Fiesta will have to fight for a place in the sun in a very competitive market. There are recently updated sedans Rio / Solaris, Skoda Rapid, and, of course, the updated Volkswagen Polo sedan, sales of which will start literally in a week.

Ford is a must-have brand in the Russian car market. Automobiles of the "Ford" concern have established themselves in our country as strong inexpensive foreign cars. Ford Fiesta is incredibly popular in our country, especially in the aftermarket. Let's consider this model in more detail.

History

The model is sold in many countries around the world. Ford Fiesta belongs to the subcompact class. The model began to be developed in 1972, the car was supposed to be the cheapest Ford of the time. There were also some requirements for its dimension. Within a year, the model was fully developed and prepared for release. The company decided to stop at half a million pieces a year. The assembly of the Ford Fiesta of that time was established in Spain (Valencia). The famous Ford founder is said to have chosen the name himself. In 1976, Ford Fiesta took part in the famous 24 Hours of Le Mans.

First generation

The cars went on sale in 1976. Five years later (1981) the model was restyled. The most noticeable change is the enlarged plastic bumpers. From the very start of sales, there were two body options for the Ford Fiesta: a classic hatchback (3 doors) and a van with two doors (without a row of rear passenger seats and with no rear windows). There were brake discs in front, drums were installed in the back. The car was front-wheel drive.

There were two engines for the first generation Ford Fiesta, both gasoline. Volumes of power plants: exactly one liter and 1.1 liters. A manual transmission was offered.

Second generation. New interior

In 1983, sales of the 2nd generation Ford Fiesta started. The interior of the car was seriously redesigned, attention was paid to aerodynamics, which was lame, and the front part of the body and optics were also worked out. The gearbox had five steps. New engines have appeared, it is noteworthy that the first diesel engine for "Fiesta" has appeared. The brakes and steering rack have also changed.

A year after the start of sales of "Ford Fiesta-2", the XR2 version came out, it was a kind of top-end version, it was equipped with a 1.6-liter engine and 5 manual transmissions.

A version in the back of a van was also produced. The variant was marked as Fiesta Express, and a Ford Fiesta hatchback with three doors was taken as a base. At the start of the sale, only a 1-liter gasoline engine was installed on the van. Only later did the Ford Fiesta van with a 1.1 liter engine become available.

In 1986, the restyled Fiesta MK2 appeared. The bumper and engine range have been changed on the model.

Third generation. 5 doors

The appearance of the third generation dates back to 1989. From this generation the Fiesta was available not only with three doors, but also with five.

The third "Fiesta" lasted longer than all other generations of the model. In 1991, a van based on the Fiesta came out, it was called the Ford Courier.

In 1994, Ford Fiesta was restyled, it was dedicated to the safety of the car. Now the car was equipped with two airbags, side impact protection and seat belt pretensioners also appeared.

Fourth generation. New body

Production began in 1996. In this generation, the car was first available as a sedan. A year later, the "Ford Puma" was released (a coupe based on the Fiesta of the 4th generation). The coupe was equipped with a 1.7-liter engine. Two years later, "Fiesta" was restyled. The model was made similar to the "Focus" of those times.

Fifth generation. New engine

On the "Fiesta" of this performance, five engine options were offered. The smallest had a volume of 1.2 liters, the most voluminous - 2.0 liters. Between these two power plants, there were also motors with volumes of 1.3 liters, 1.4 liters and 1.6 liters.

In 2004, the Fiesta ST was shown in Geneva. It came with the same powerful engine in the engine line of that generation, with a volume of 2.0 liters. The power of the power plant was equal to 150 "horses". The ST design was refined, it was given a certain sportiness and r17 alloy wheels were installed. The brakes were disc (front and rear).

In 2005 Fiesta was restyled. We changed the bumpers (front and rear), the radiator grill, installed new optics, and juicy bright body colors appeared.

Sixth generation. European assembly

Sales started in 2008, for Europe the models were assembled in Germany and Spain. Five years later, restyling followed, during which a new radiator grille appeared and a new line of engines came out. Since 2015, this model has been assembled in Russia (Naberezhnye Chelny) for the Russian domestic market.

Seventh generation. Powerful motor

In 2016, the next generation of Ford Fiesta was released. The car has become larger and safer. This generation saw the release of two new versions (the Fiesta Active, which is a hatchback-crossover. A luxury version of the Fiesta Vignale).

In 2017, it became known about the technical characteristics of the Ford Fiesta ST. Now it is planned to install a 1.5-liter engine (200 hp) on it. Impressive for a compact car. It must be said, though, that it's not just the performance of the Ford Fiesta ST that is impressive. The company always generously equips its models, in terms of power, which are marked ST or RS.

Ford Fiesta Reviews

What generation of "Fiesta" we would not talk about, the reviews will be approximately the same. This car does not require large investments in it. It is as strong, durable and simple as possible at the time of its release. Fiesta always ranks above all of its classmates.

The sixth generation Ford Fiesta is the most demanded in our country at the moment. The 1.4 liter engine is the most popular powerplant on these machines. If this car and this motor are popular, then we will consider the reviews about them in more detail. First, let's talk about the engine. This is an atmospheric simple engine, power - 96 liters. with., not too much, but not so little for such a compact machine. This engine will not be able to “ignite”, but this machine was not created for this at all.

There are reviews that criticize the robot box. But there are also comments from the owners of this car, who know how to make sure that the box does not cause problems and lasts a long time. If a stop on the car involves more than five seconds of parking, then the gearbox handle should be switched to the "parking" or "neutral" position, such simple actions can almost significantly extend the gearbox resource.

Another feature that the owners talk about is the high cost of servicing the car at the dealer, but there is a way out. You can always find a good service with acceptable prices for services. But it should be borne in mind that many "classmates" of this car have even higher prices for the services of an authorized dealer.

If you own a diesel "Fiesta", then you can feel all the problems with the fuel system due to the quality of fuel at our filling stations. The solution will be to refuel at proven gas stations, where they sell decent fuel.

Some people talk about a stiffer suspension, but this is a subjective point. A lightweight car and a short wheelbase is what already predisposes to suspension stiffness. Well, it should be said that the suspension stiffness for each individual aspect. And even if the suspension seems stiff at first, then after about a year, you get used to it and say that it is ordinary. The only thing to remember is that the machine is small and should not be overloaded. But if you neglect this, then perhaps you will face all the misfortunes of the suspension elements. But this is not a feature of a particular model, this is a rule that works on machines of any brand.

The question of the durability of the suspension is also controversial, someone rolls over a hundred thousand mileage with their own suspension, and someone changes something in the chassis every twenty thousand mileage. Here, a lot determines the driving style and operating conditions of the car. Old "Fiesta" already have problems with sills and wheel arches, but if we consider the sixth generation of this car, then there are still no corrosive cars.

One drawback that is directly obvious on these cars is the coolant gasket, the owners say that it must be changed immediately, even if you take a new car from the passenger compartment. This means that such a problem exists on all machines, but somewhere it manifests itself earlier, and somewhere later. It is not so difficult to eliminate the problems, but if you ignore this fact, you can get into a very unpleasant situation one day, when all the coolant leaves through this gasket and the car starts to warm up.

Outcome

The Ford Fiesta is a small car with a lot of potential. On it you can conveniently move around the city and slowly travel to intercity directions. "Fiesta" is good as a budget car for every day or an additional car in the family. You will hardly be able to find a worthy competitor in its price segment.

And now the new product will have to compete fiercely with the already proven Hyundai Solaris, KIA Rio, Volkswagen Polo and Skoda Rapid. However, the AvtoVzglyad portal has already talked about the disadvantages and advantages of the model over its classmates and its market prospects (you can read more about this). But, we think, a potential buyer will be interested in knowing exactly how to assess the start of assembly of the Fiesta in Russia - as a plus or as a minus? To answer this question, we went to the workshops of the Ford Sollers plant in Naberezhnye Chelny ...

The Republic of Tatarstan today is one of the largest industrial clusters in the country. Here they build not only KamAZ and “brew” Kama tires. Ford Sollers has several production "threads" here. At one of them, at the end of last year, the production of the EcoSport crossover started (you can read a test drive of this car), a couple of years ago the Explorer started here, and just the other day the brand's assortment was expanded also due to the small city car Ford Fiesta.

Naberezhnye Chelny is a small, industrial and unremarkable city. There are several hotels, cafes and restaurants, people are decent, cultured and polite. In the middle of endless fields, the eye periodically snatches out oil rigs and countless car services and tire shops. Orthodox churches and mosques peacefully coexist here. Next to the gigantic size of the masterpiece of the Soviet industrial era - the KamAZ plant, there are brand new gray-blue buildings of the Sollers plant. After a short briefing on safety measures and rules for moving around the territory, we get a bright orange vest, goggles and intercoms. On an area of \u200b\u200bover 60 thousand sq. meters is located almost a full cycle of assembly of brand new cars. In a welding shop, for example, the body goes through all stages in 9.5 hours. I was impressed that there are many women among the staff, including welders who work in the final assembly shop. By the way, women are highly valued in production in all countries of the world: they are considered to be more attentive and responsible.

The factory is clean: you can easily sit in white clothes on the floor and it will remain the same as before the experiment. Each employee clearly knows his place and the set of actions that must be performed. However, a lot is controlled by automation that monitors robots. In general, almost abroad. The plant in Naberezhnye Chelny is capable of producing up to 115,000 vehicles per year.

After welding, the body goes to check the quality and "curvature" of the seams, then to the paint shop and after drying is sent to the final assembly and debugging. At the very end of the line, a brand new little car is rolled out for the final check and tested in full: absolutely every car is sent for a check test drive to a mini-range on the territory of the plant. Only then is the car considered a fully marketable product.

Taking into account the requirements and realities of the Russian market, the priority demand is likely to be used by the Fiesta sedan. Previously, such a car was sold only in the markets of the US and China, but now it has come to us. It is adapted to Russian conditions: the clearance is too high, and the option list includes a package for bad roads and a winter package.

Today the market share of B + cars is 29% and their popularity is steadily growing. Localization of production at the Ford Sollers plant is already 40%, and next year, Ford will start assembling engines themselves, which will further increase localization and, possibly, affect the price. So far, only one motor is offered - a good old and time-tested 1.6-liter unit with three degrees of boost and two types of transmissions, and the power units are quite content with domestic gasoline with an octane rating of 92.

The President of Tatarstan Rustam Minikhanov personally got behind the wheel of the "first" (several hundred cars from the first batch, standing in the yard of the plant and already intended for dealers - not counting) of the Ford Fiesta sedan of the beautiful color Copper Pulse (copper pulse) and rolling around the workshop on the territory of the plant, he summed up: "A very good car"! How good the new car really is, we will find out very soon when the cars go to the dealerships. Well, and we will be able to fully form an opinion after a thorough test drive, cars have already been ordered in the press park of the Ford dealership ...

Author HTR asked a question in the section Choosing a car, motorcycle

Where is Ford Fiesta III assembled and how about car breakdowns? and got the best answer

Answer from lynx [guru]
germany, cologne ...
HTR
Pro
(866)
Maybe you know ..))

Answer from Vova[guru]
Henry Ford said: "The best car is a new car," and he knew a lot about cars. Buying a used car is like playing the lottery. Here they offer to take a closer look at one-year-old cars, but which owner will sell a one-year-old car, this should already make you think that something is wrong with the car. Of course there are exceptions, but who said you were lucky. you can see a Ford, but it also went up in price, and if you climb into a car. ru, you will see to what extent they get rid of Fords and focus in particular.
Now a few words about FIESTA. Confident acceleration, predictable behavior and ... excellent handling. Shifting gears is a pleasure. Easy to turn on. Now let's check the braking. Not bad even on slippery roads. A solid German salon for a reasonable price. Passengers in the front are comfortable. Well, let's try to turn around. 5 movements, at night with difficulty - in small side mirrors almost nothing is visible. What about the ground clearance? Smallish! Let's see if the Ford falls face down in the mud? The front windows are most dirty in the viewing area of \u200b\u200bthe side mirrors, so Russian motorists will have to stock up on a rag. The Fiesta suspension is the pride of Ford engineers, it is completely independent at the front, and multi-link at the rear, with a steering effect. The front levers on the Fiesta can easily serve 100 thousand, but the whole structure, complete with ball, is changing, which makes repairs more expensive. On our roads, stabilizer bars often begin to rattle, this is a consumable for most cars. But on the Fiesta, this consumable for some reason is several times more expensive

Answer from 2 answers[guru]

Hello! Here is a selection of topics with answers to your question: Where is the Ford Fiesta III assembled and how about car breakdowns?

The sixth generation Ford Fiesta B-class hatchback was not previously officially offered on the Russian market, and such a car could only be bought from "gray" dealers. Now this problem has been solved, since today the model is assembled in Naberezhnye Chelny specifically for implementation in the Russian Federation. According to Ford, localization of production is about 40-45%, and the Fiesta in a hatchback body accounts for about 30-40% of the company's sales. Should we expect that the 2016 model year five-door will be in demand in our country, unlike its predecessor, and what does it have for this? Let's figure it out!

Design

The sixth Fiesta is a case when the external appearance of the car evokes only positive emotions, and the internal "filling" - questions, which is primarily associated with compact dimensions. Already looking at the photo of the novelty with the naked eye, you immediately understand that in its trunk space is limited (295 liters), and in the cabin there is an obvious lack of free space, especially in the second row of seats. The hatch's appearance is really pleasant, and there are no big questions for her. The front of the body is very recognizable due to the predatory gaze of narrow headlights, round fog optics and a trapezoidal radiator grille with chrome surround. "Korma" is quite nice, but still "for an amateur".

At the back of the car, there are red and white lights, a modest-sized trunk lid and a horizontal protective strip made of plastic. The expressive side lines of the body emphasize the sporty and dynamic character of the car. It is quite obvious that the Fiesta 2016, which received a "registration" in the Russian Federation, is still a European model, and in order to become "its own" in Russia, it lacks impressiveness, practicality and, unfortunately, even good visibility, as evidenced by the small side mirrors, which quickly get dirty. It is hoped that over time, the manufacturer will correct these shortcomings.

Design

The five-door, produced in Naberezhnye Chelny, shares the B2E chassis with the EcoSport SUV, which has been assembled at the same enterprise. The design of the machine looks like this: MacPherson struts are installed in the front, and a twisting beam is installed in the back. The power steering motor is located on the steering column. Spring and damper settings have been changed to improve handling in Russian conditions.

Adaptation to Russian conditions

The car's suspension is balanced, responsive and predictable - exactly what you need for our rough roads. In this respect, only Hyundai Solaris and Lada Vesta can compete with Fiesta 2016. Since 2017, the Russian version of the sixth generation Fiesta has been equipped with an enlarged washer reservoir with a level indicator, a steering wheel with a heating function, an Era-Glonass emergency alert system and a USB connector built into the overhead console for powering a video recorder or radar detector. Quickclear electric windshield heating and seat heating are also available - for cheaper trim levels, it is offered as an option for a surcharge.

Comfort

The hatchback interior, alas, cannot boast of spaciousness - there is practically no free space in the second row of seats, the legs of the rear passengers rest completely on the backs of the front seats, and in the first row there is little space overhead. Due to the small opening angle of the doors, it will be difficult for a large person to get into the rear of the cabin, which is more intended for children than for adults. When you sit down in a comfortable Fiesta 2016 driver's seat with light lateral support and mechanical adjustment, you involuntarily recall the cockpits of sports cars: all thanks to the low seating position and the high-positioned front panel, made, by the way, of soft pliable plastic.

The plastic on the dashboard is pleasant to the touch, which cannot be said about the cheap plastic and leather trim of the 3-spoke steering wheel. In general, the Fiesta salon is decorated more or less qualitatively and has excellent sound insulation. On the center console there is an archaic scattering of control buttons for the multimedia complex, referring to the 3rd generation Ford Focus and to the models of the German brand Opel, which have already left the Russian car market. Above it is a slot for loading CDs, even higher is a recess with a small screen, and below it is a beautifully designed climate control unit. On the sides there are ventilation deflectors. The dashboard - two "wells" of the speedometer and tachometer with traditional American turquoise backlighting. In addition, the driver has a fairly voluminous glove box, cup holders, a 12-volt outlet and door pockets for storing small items.

The 2016 Fiesta is a true European when it comes to safety. This is evidenced by a body made of high-strength steel, a set of front and side airbags along with parking sensors, as well as a set of electronic assistants, which includes:

In the initial version, there is a CD / MP3 audio system with a radio, 6 speakers, AUX- and USB-connectors for connecting gadgets, a 2-line monochrome screen and steering wheel control buttons. The top version got a proprietary "multimedia" Ford Sync with a 4.2-inch LCD display, Bluetooth and voice control in Russian, and for an additional fee, an infotainment complex Sony is already offered with 8 speakers, a five-inch LCD screen and Russian-language navigation.

Ford Fiesta Hatchback Specifications

The engine range of the Fiesta 2016 hatchback consists of two fuel-efficient 1.6-liter Ti-VCT gasoline engines. The engines comply with Euro-5 environmental standards, calmly relate to 92nd gasoline and develop 105 and 120 hp. The first unit is combined with both "mechanics" and a six-speed automatic transmission PowerShift with a double clutch, and the second works in tandem only with an automatic transmission. Average fuel consumption "according to the passport" is 5.9 l / 100 km, in the city - 8.4 l / 100 km, and on the highway - 4.5 l / 100 km. Judging by the reviews of car owners, the real consumption is almost the same as declared by the manufacturer.