Renting a car for traveling or going out of town is a common thing for a foreigner. In Russia, however, it is not as familiar to an ordinary citizen as abroad. Although in Moscow there are many car rental services. Sometimes it is much cheaper than taking a taxi somewhere. Mastering this niche is undoubtedly profitable, but a car rental business plan with calculations is the first thing to do for a new venture to be successful. Without this document, starting a business on a car will not work.

How profitable is it to rent a car?

Any new venture is a risk. And in the car rental business, the risk is slightly higher than usual. Because Russia is not as developed in this area as foreign states. This is due to the banal ignorance of the common people of the existence of such a service. Therefore, it is impossible to "see" all the benefits of being able to go somewhere not by bus, but by car. Advertising is necessary for good promotion - a common man in the street should know that if you have the rights and you cannot buy a car right now, you can just rent it.

Before "thinking" about how to open a car rental from scratch, you need to assess the demand for this service. Car rental clients are:

1. People who just have their own car, but it, for example, is under repair. It is already difficult for them to "switch" to public transport, so it is easier to rent a car and not change their habits.
2. People who just want to go out of town or take a short trip around the country, but do not have their own car.
3. Entrepreneurs who do not own a VIP car but need to impress potential partners. Everything is important to sign the contract - the appearance and meeting of a business person in a respectable car. Such a car is often rented by young men caring for girls and wishing to drive them in a good car.
4. People who rent a car for a long time for any need.

It turns out that there is a client. But the car fleet should have cars of different classes - from the economical option to the representative one. Anyone with substantial start-up capital can include a chauffeured limousine rental service. It is better to pay for such a car hourly, because it is usually rented for special occasions (weddings, funerals), and not for the whole day. So the circle of clients becomes even wider.

The costs of opening and maintaining a car rental

A car rental business plan with calculations, first of all, assumes the availability of start-up capital, which is enough for the following table of expenses:

Regarding the last point, you can lease cars, but it will be much more expensive, which will reduce the monthly profit by a tangible amount. Leasing purchases simplify the filling of the vehicle fleet, but are convenient for those entrepreneurs whose business will immediately begin to generate income. Because it will be necessary to make monthly lease payments. Leasing term - 2.5 years. After this time, the car is redeemed and becomes the property of the vehicle fleet or returns to the company that provided it.

Calculation of the estimated profit from the car fleet

For the convenience of the calculation, it is better to take into account the minimum values:

• To make a business not look like an office offering any kind of cars, you need to have at least 20-30 cars in stock. The auto industry should be both domestic and foreign.
• On average, one car rental will be equal to 700 rubles per day. Lada classic models are cheaper, foreign cars are more expensive.
• Then the monthly turnover of funds will be 300-400 thousand rubles.
• From it you will have to withhold money for staff salaries, tax deductions, car repairs (depreciation) and other expenses.
• The net profit will amount to 30-50 thousand rubles.

A more significant profit can be obtained only with a proportional increase in the number of cars and if there is a demand for them.

Risks when organizing car rental

Everything that concerns the interaction of a car with a person sometimes encounters accidents on the roads. Therefore, you should not give out cars to everyone. Upon issue, the driver must meet certain criteria. For example, age is over 21 years old and experience is more than 3 years. It is better not to give out a business class car to those who have been previously convicted. You can think of any number of such restrictions. The main thing is that they do not greatly reduce the number of potential customers.

The average number of accidents out of 100 orders is 5. You also need to be prepared for the fact that the car can simply be stolen. Out of 500 cars, 15-20 will definitely fail and “require” investments for repairs. If you do not have to bear responsibility for the accident (due to the legislation), then the time during which the machine cannot be used (restoration) will become unprofitable.

There are several options for protecting your business from the risks described above:

• all cars must be insured;
• the client pays a deposit, which is returned to him in the absence of an emergency situation or when he was not the culprit;
• you need to set a limit on the daily mileage, for example, no more than 200 kilometers;
• for a successful start, a prerequisite is drawing up a business plan, an example of which can be downloaded below;
• an advertising campaign should be started immediately after registration of an individual entrepreneur or LLC, and it is better to entrust this business to specialists.

So, starting a car rental business is an event that requires a decent start-up capital and knowledge of how everything functions. Firstly, you will have to settle all the paperwork - registration of the organization, the lease agreement for a suitable room. Secondly, it is necessary to fill the vehicle fleet with at least 30 cars (purchase, leasing). This is the biggest expense. Thirdly, it is worth organizing a well-coordinated process of renting a car (checking the client's documents, drawing up a contract with him, discussing all the nuances). Fourth, it is necessary to maintain a car fleet - to give salaries to personnel, pay rent, repair cars and endure other costs.

This is the only way to get a profitable business that brings positive and tangible profits. Any auto business is risky but rewarding. And in order to avoid possible risks or at least reduce them, it is necessary to think over the correct contract with the client and issue the car after the person meets all the requirements stated for him.

The annual growth of car rental in Russia is 20% per year. The average turnover in this industry is about $ 2.5 million, and the annual turnover reaches $ 40 million, which is not enough in comparison with developed countries.

That is why there is a need to popularize car rental, which is still used by a rather narrow circle of consumers.

Competition

Car rental as a business with good incomes can develop only if all participants in the car rental market are taken into account, as well as find out the features of the services that are provided.

Companies in this area can be divided into the following main groups:

• representatives of the world leaders in car rental, which have a fairly large-scale vehicle fleet;
• domestic companies with a fleet of at least 50 vehicles;
• small firms with a small vehicle fleet (no more than 20 cars);
• companies that offer rental of vintage cars and exclusive brands for organizing various celebrations, weddings, festivals.

What investments do you need to make?

The car rental business is quite expensive. Thus, an entrepreneur must have at least ten vehicles that could be rented out. A good option for people who are unable to purchase vehicles for their own funds is to lease them, paying at the first stage up to 30% of the total cost.

It should be noted that CASCO insurance for each car requires significant costs, as well as the rental of the premises where the cars will be located. Some money will have to be invested in good advertising, which will help find potential customers, since the car rental business is quite new. So, some people can constantly drive a rented car, while others are just trying to save money for their own car, without even thinking to use a car for rent.

Despite the large investments, the profitability of this business is very high - according to statistics, the payback period is only 1-2 years. It should be noted that this business (car rental) requires careful planning to develop effectively.

Defining your customer base

In order to optimally provide services in this area, you need to know who most often takes a car for rent. I must say that even renting a domestic car is quite expensive - $ 18-30 per day. This means that the clients of companies that specialize in car rental should be people with sufficient income. But, as a rule, they have their own car, sometimes not one.

Why do people still use such services? Most often, car rental clients are those who have their own car, but for a number of reasons it is not possible to use it. Unlike foreigners, our citizens are not yet accustomed to renting a car while in a foreign city, therefore, as a rule, clients are local residents and people living in remote areas. 20% of them are people who decided to rent a car for entertainment or travel purposes.

Another group of consumers is people who rent a car for a short period (for example, for a day in order to appear at a business meeting in a new car). Also, don't forget about corporate clients.

Characteristics of vehicle fleets

If anyone is interested in car rental, a business plan in this area is a must. Before you start this type of making money, you should decide on the services that will be provided. So, there is a “cheap” segment, in which companies specializing in renting domestic cars operate. As a rule, "Zhiguli", which are characterized by an optimal ratio of quality and price, fall under exploitation.

It should be noted that domestic cars are offered by a limited number of large companies, since it is impossible to enter a more expensive segment without money to purchase hundreds of cheap cars. In addition, it should be remembered that vintage car rental is also in low demand.

Most of the car rental companies operate in the "expensive" sector, offering medium, economy and business class cars. They work with foreign cars more often for two reasons - they are more reliable and you can take a large amount of money for their rent. Most often, you can find Mitsubishi, Audi, Honda Accord, Volkswagen Passat or Skoda Octavia in the car parks of car rental companies.

Limousine rental

You should know that when making a business plan, limousine rental is the most expensive. As a rule, rent is calculated not in days, but in hours. Often such a car is taken for a short time and only for a certain event, for example, a wedding. For example, you can rent a Lincoln for $ 60 an hour. It should be noted that such cars are rented with a driver. Renting a wedding car is most often a limousine or other expensive or unusual car.

If the clients are foreigners, then, as a rule, they want to use the services of drivers when renting "ordinary" cars. The usual extra charge for chauffeur work is about $ 60 per day. Moreover, it will work only 8 hours. To use its services for a longer time, you will have to pay extra. As a rule, car rental companies do not keep drivers in their state. They are hired to serve only specific orders, although some firms may have one chauffeur for 7-10 cars.

How to get good income?

Most professionals who understand the specifics of the rental market say that it is most profitable for a small or medium-sized company to keep no more than 30 cars in their fleet. Besides, it is better to rent out foreign cars. Experts say that when working with domestic cars, you will have to take two cars for one rental position (one for rent, and the other for spare parts). That is why using foreign cars is safer and, of course, cheaper.

• Market prospects
• Description of services
• Production plan
• Choice of OKVED code
• Business risks
• Financial plan

Business plan for opening a car rental company in a tourist city.

How much money is needed to open a car rental company

According to the calculations of the business plan, it will be necessary to invest about 5,900,000 rubles to open a car rental:

The capital for starting a business will be formed from the personal funds of the founders of the organization (40%) and borrowed funds (bank loan). The interest rate on the loan will be 15% per annum, and monthly payments will be 45,500 rubles.

Step-by-step plan for starting a business

Market prospects

Car rental as a business in our country is still under development. Unlike Europe, where cars are rented mainly by tourists, in Russia they usually rent a car for weddings and all kinds of celebrations. At the same time, about 2/3 of the entire rental market falls on St. Petersburg and Moscow. According to some reports, in Russia there are no more than 40 thousand cars for rent, while in Europe there are more than 2 million units.

Car rental cannot develop without the development of the country's domestic tourism. Therefore, the most promising regions for opening such a business at the moment are the Krasnodar Territory (Black Sea coast), the Republic of Crimea, the Irkutsk Region (Lake Baikal), the Leningrad Region, the Moscow Region, and the Altai Republic.

Description of services

To provide rental services, it is planned to purchase a fleet of 10 cars, including such models as: Lada Granta, Chevrolet Lanos, Daewoo Nexia, Renault Logan, Chevrolet Lanos (automatic transmission), Lifan Solano, LADA Largus, Nissan Almera (automatic transmission), Peugeot 408, Chevrolet Cruze. All cars will be CASCO insured.

The rental price will be influenced by such factors as the class of the car, technical characteristics and the type of transmission. The organization's price list will be as follows:

• Chevrolet Cruze - 2800 rubles per day
• Peugeot 408 - 2800 rubles per day
• Nissan Almera (automatic transmission) - 2800 rubles per day
• LADA Largus - 2200 rubles per day
• Lifan Solano - 1700 rubles per day
• Chevrolet Lanos - 1700 rubles per day
• Renault Logan - 1500 rubles per day
• Daewoo Nexia - 1300 rubles per day
• Chevrolet Lanos - 1300 rubles per day
• Lada Granta -1200 rub. \\ Day

The minimum age of the renter must be 24 years, and the driving experience must be at least 4 years. Such a sharp age restriction is due to the fact that providing cars to people under 24 years old and with a short driving experience is much more dangerous for the condition of rental cars (young people like to drive fast, violate traffic rules, etc.).

To rent a car from the driver, the following documents will be requested: passport, driver's license, TIN, pension insurance certificate, health insurance card. The minimum rental period is 24 hours. The general tariff of the mileage per day is 600 km (everything over and above is paid additionally).

According to preliminary calculations, one car will operate at the rental on average 25 days a month - in the high season (May - October), and 16 days a month - in the low season (November - April). With an average rental cost of 2000 rubles / day. monthly revenue in high season will amount to 500,000 rubles (with 10 cars), in low season - 320,000 rubles. Thus, the annual revenue of the organization, according to preliminary calculations, will be 4,920,000 rubles.

Download a car rental business plan from our partners with a quality guarantee.

Production plan

The business plan provides for renting an office space of 40 sq. m. and a parking area of \u200b\u200b550 sq. m. The rent will be 25,000 rubles. per month. Office equipment (purchase of furniture, office equipment, minor repairs, etc.) will require about 200 thousand rubles.

For car purchase about 4,500,000 rubles will be spent. Another 650,000 rubles will be spent on vehicle insurance, purchase of additional. equipment and registration with the traffic police. The total investment at this stage will amount to 5,150,000 rubles. The purchased cars will be sold after about three years of operation, as the wear and tear in the rental is very fast. The sale of the car at a later date will affect the loss of the value of the vehicle.

What taxation system to choose for a company

The organizational form of the enterprise will be a limited liability company. The status of a legal entity is most suitable for such a business, as it reduces the risks of property loss, increases confidence in the organization and allows you to work more successfully with large corporate clients. It is planned to use the simplified taxation system as a taxation system, 15% of the company's profit.

For the organization to function successfully, it will require a first-class staff. First of all, the organization needs a mechanic (2 people) who inspects the car before renting; a lawyer who solves legal issues and drafts rental agreements; operator (2 persons), accepting payment and consulting on rental issues and a manager coordinating the work of the organization. The total staff will be 6 people, with a monthly payroll of 90,000 rubles. It is planned to outsource the services of an accountant.

Choice of OKVED code

When preparing documents for registering a company with the Federal Tax Service, it is necessary to indicate the codes of future activities, according to the all-Russian classifier. In this case, these are:

• OKVED 71.10 - car rental;
• OKVED 71.21.1 - lease of freight vehicles.

Be sure to remember / write down the information provided.

Preparation of documents for a car rental business

The solution of issues related to the execution of documents that are necessary for the work of a company specializing in the rental of vehicles must begin with the choice of the organizational and legal form. If you plan to organize the work of a small company, it is quite enough to go through the registration procedure for an individual entrepreneur, and for a more serious business (with a fleet of 10 cars or more), it is more rational to draw up LLC documents.

In addition, in order to rent a car, you need the following papers:

• Technical passport and insurance policies (both mandatory CASCO and voluntary OSAGO).
• Vehicle lease agreement with an acceptance certificate.
• A document confirming the technical serviceability of the car.

Practice shows that a vehicle lease agreement should be drawn up by a lawyer who specializes in solving such issues. Even the most experienced driver will not be able to draw up a document in such a way that he would take into account any force majeure that may happen on our roads.

Business risks

We assume that the main risks associated with this business include:

• Inadequate legal framework in this industry
• Long term return on investment
• High investment capitalization
• Increasing market competition

Financial plan

Let's move on to calculating the main indicators of business economic efficiency. The recurring monthly expenses of the car rental organization will include:

Total - 292,500 rubles.

Annual expenses according to the plan will amount to 3,510,000 rubles.

How much can you earn from providing car rental services

Thus, the organization's net profit per month (average annual indicator) will be 99,875 rubles. The company's profitability is 34%. Taking into account the period for the promotion of the company, the return on investment in the business will come no earlier than after 60 - 65 months of work (5 years).

If a family or business has spare cars that are idle, they can be made a source of regular income. We analyze how to start a car rental business in a taxi: the pros and cons of a business idea, where to start and what nuances to pay attention to.

Renting a car for a taxi as a business

The essence of the business is simple: you have an extra car, you don’t plan to "tax" yourself, but finding a driver for this car and renting it to him is a sensible idea.

This approach is, by and large, not even a business, but a way of passive income. It turns into a business when an entrepreneur purchases one or more cars specifically for this and then leases them. In a situation where you rent an existing car, the risks are low - the car is already there, and if it does not go well, the car will simply continue to stand idle until it is sold. In the case of purchasing a car specifically for such a business, the losses immediately become tangible. Immediately after leaving the passenger compartment, the car loses 10% of the cost and the same amount in the first year, even if it just stands in the parking lot all this time.

To understand what this looks like in the money, let's take the lower price threshold for the three most popular taxi models. Renault Logan - for the economy variant, Skoda Rapid - for the middle class and conditional premium - Toyota Camry. The first car in the minimum configuration costs 570 thousand rubles, the second - 790 thousand rubles, the third - 1,580 thousand rubles. Thus, having bought and not immediately putting the car into circulation, an entrepreneur loses 60-150 thousand rubles - those the most 10% of the price of a new car. And this is not counting the problems with the purchase, registration and possible subsequent sale.

The first rule for those who are planning not just extra money from an idle family car, but a real business of renting a car for a taxi - all the preparatory work must be done before buying a car. In order for the acquisition costs to pay off quickly, immediately after leaving the car dealership and registering with the traffic police, the driver should already sit on the car and go to earn money for you.

What should be done:

1. Decide who will be the renter of your vehicle. These can be local taxi companies, aggregators or individuals. The best option is local transport companies. You can conclude a lease with them and they will take on the legal and tax burden, control of drivers, and maintenance.
2. Understand the legal side of the issue. There are two options. First, you open an individual entrepreneur and yourself are engaged in obtaining a permit, a patent for taxi activities, pay taxes as an individual entrepreneur. The second option - you simply conclude a lease agreement with the taxi company and pay 13% of personal income tax from the monthly amount received from them, as an individual, similar to the option with renting an apartment. The second option will require less effort and, in theory, may even be more profitable, but it is more suitable for those who do not consider it a serious business, but rent one personal car.

Important! In Moscow, permission for transportation as a taxi can only be obtained by the owner of the vehicle when registering for himself as an individual entrepreneur or legal entity

How to collect documents for a car rental business for a taxi

1. If you have chosen the option of opening an individual entrepreneur, a step-by-step algorithm of how to register your business can be found. If you want to save money, use the support of the Glavbuh Assistant service and open an IP for free. The OKVED code for this type of activity is 71.11.
2. The second required document is a permit from the Ministry of Transport for passenger transportation. It is received for each car - the owner must submit an application to the Ministry of Transport (Department of Transport) of his region through the State Service portal. There you can also find out and pay the amount of the state duty, which can be from 0 rubles in Moscow and up to several thousand in the regions.
Also, the requirements for cars differ, for example, in Moscow it is already possible to obtain a permit for a car of only yellow color, equipped with a taximeter and having the mark "Taxi" in the data sheet. In other regions, there are no such difficulties yet, but you need to find out everything at the place of registration of the entrepreneur.
After 10-30 days, the owner will receive a permit that is valid for 5 years.
3. The next step is to obtain a patent for taxi services, for which they submit an application to their tax authorities for the transition to the patent system. The cost of a patent for individual entrepreneurs is 18,000 rubles per year.
4. The fourth obligatory document is a lease agreement between you and the person who will use the car: a taxi aggregator, a taxi company or an individual. All the details need to be written in it: who is being serviced and when, who pays for repairs and takes out insurance, how many drivers are assigned to the car, how to act in case of disputes, etc. It is this document that should become the basis for resolving differences in the future.

Renting out taxi cars - calculating the business

For a year of operation, the car will lose 20% of its value, and after 3 three years - half of the original price or more. It makes no sense to keep the car longer than 3 years, after this period it becomes practically unmarketable or drops very sharply in price, and most importantly, it increasingly requires repair.

Income

Calculations show that a car leased in a million-plus city brings 1.5 thousand rubles a day (often less), but no more than 40 thousand per month. Even if there are two drivers working in shifts, the car will be not on the move for about 20% of the time. This means that the maximum that can be received in a "dirty" form in a year is 450 thousand rubles.

To go to zero when renting, for example, Renaul Logan, taking into account the loss of the value of the car, you need to earn 120 thousand rubles in the first year, and 320,000 in 3 years.

Costs

• car purchase - 570,000 rubles,
• alarm system 10,000 rubles,
• gPS beacon - another 3000-5000 rubles,
• You will have to pay 5,000 rubles for a taximeter, although so far they have not been fined for it. professional drivers usually have their own video recorders and navigators, all the more so there are enough phones for navigation now, but it may not be possible to save money on this, so we will add another 5000 rubles,
• a set of winter tires - another 12,000 rubles,
• insurance - approximately 25,000 rubles (OSAGO, commercial hull insurance for a taxi can cost more than 100 thousand),
• patent for taxi services - 18,000 rubles (depending on the region),
• pension fund and compulsory medical insurance - 36,300 rubles,
• taxi permit - 5000 rubles,
• 3,000 a month will be spent on oil and filters, pads and other "expense". Those who drove a private car and went through MOT once a year will be surprised, but one must not forget that the monthly taxi mileage is about 10,000 km. In the second and third years, we will lay down 5,000 per month for monthly maintenance.

We summarize all income and expenses for the "Logan" option and get the following picture for a period of 3 years:

Important! Accounting can be outsourced - this will allow you to seriously save money and avoid problems with tax, because your accounting will be handled by professionals

The pitfalls of the taxi car rental business

A few tips for those who decided to try themselves in this business:

• This type of activity is suitable primarily for those who understand in detail the "internal kitchen" of a taxi company - how shifts are transferred between drivers, how to record damage to the car and the fact that the driver has undergone maintenance. One of the risks is that a second or third driver is put on the car and the car starts working without interruption at all, ie. wear. To prevent such cases, it is worth negotiating a daily mileage limit.
• The probability of renting a car older than 2 years is much lower than that of a new one. This is due to the fact that during this time the machine develops a maintenance-free resource, increasingly begins to require replacement of expensive large parts and, moreover, loses its presentation. Therefore, usually cars that have been leased for 2-3 years are sold, and new ones are bought and leased to continue the business.
• Repair and maintenance is a special issue, since a taxi covers about 100 thousand kilometers a year. This means that the main operating costs will be spent on consumables: oil, brake pads, filters, tires. If you entrust the process to tenants, this can become the main source of losses, from cheating at a car service to deliberately missing maintenance, "pocketing" the money allocated for this, and as a result - the deplorable state of the car after a year of merciless operation.
• The best solution is to have a car service in mind with familiar owners or at least masters. Another way to save money is to buy "consumables" in bulk, but this makes sense when you rent a dozen cars at a time.
• If you own a new and only car, it is better to rent it out not to taxi companies, but to look for private owners for personal lease (i.e. not to work as a taxi, but for personal use). Companies often rent cars for employees.
• When you rent a car to a taxi company, participate in the selection of drivers, do not trust this company. Give preference to married men over 40 or women. Pay attention to driving experience and history.
• OSAGO and CASCO must be drawn up taking into account the fact that there may be different persons behind the wheel. Be sure to indicate that the vehicle will be used for commercial transport. When drawing up the contract, the insurers put a special mark in the policy "The vehicle is used as a taxi". The usual policy says "Not for a taxi".

For small business news, we have launched a special channel in Telegram and groups in